Search has Become the Interface of Choice

Enterprise Search and Retrieval is the means by which an organization provides access to content.

Many factors of Enterprise search are not inherent in public web search. Business requirements are highly specific and need to be tailored for the enterprise, and often times within the individual business units.

Some of these requirements may include:

• Security – determining who is allowed to search on what
• User base requirements – determining group and individual requirements
• Content cleansing – dealing with redundant or “dirty” data
• Redundancy – understanding de-duplication and failover requirements
• Network loads – understanding the expected traffic and how to manage it
• Languages/dictionaries/synonyms and other linguistics – industry specifics
• Custom ranking and relevancy models - business requirements and control
• Query Language – understanding the user base and query language
• Integration points – what applications are connected to search, and where
• Data Format – how to leverage the inherent structure or create one

At ESR we help turn content into a competitive advantage for business. Through the ESR deployment methodologies, we drive discovery, delivery, and the creation of new content.

We see search not as solely an opportunity to provide immediate answers to the user, but also an opportunity for the business to understand the user needs, and leverage this insight to provide new or updated product content. Just as shoppers determine tomorrow’s inventory, so does a query seed tomorrow’s content.

Figure 1 Content LifeCycle